Inside Nike's World Cup commercial: Here's every celebrity cameo in viral ad with Kim Kardashian, more

Many soccer fans can recount Nike's iconic "Winner Stays" advertisement from the 2010 World Cup. Ahead of this summer's World ...

The World Cup is already on screen: adverts that broke the internet

Forget the wait and the restrained hype: brands have already scored the first screamers of the 2026 World Cup. Between ’90s ...
USA TODAY Ad Meter on MSN

From soccer pitch to sales pitch, USA TODAY Ad Meter expands to 2026 World Cup ads

USA TODAY Ad Meter shines a spotlight on the pitch, with all eyes on advertising's global stage.

FOX Sports Unveils FIFA World Cup 2026™ Campaign Inviting America to Dream Big This Summer

FOX Sports Unveils FIFA World Cup 2026™ Campaign Inviting America to Dream Big This Summer ...
Yahoo! Sports

Fox Sports exec confirms World Cup halftime interviews, ‘conversations’ about hydration break commercials

FIFA has made it clear that it will allow broadcasters to conduct halftime interviews and show commercials during the new “hydration breaks” in each half of the 2026 World Cup, but has left it to them ...

Billy Bob Thornton, Lionel Messi in new Michelob Ultra ad – Exclusive

USA TODAY chats with Billy Bob Thornton and exclusively reveals his new World Cup ad with Michelob Ultra. The commercial also stars Lionel Messi.